Local media leaders will gather in Santa Clara, CA this week to take part in BIA/Kelsey’s annual conference on Interactive Local Media. Outside.in will have a strong presence at the conference, beginning with our CEO, Mark Josephson, who’ll be participating in a 9:15 A.M. panel on Day 2 of the conference (Wednesday, December 8th) entitled “The New Local News.”
According to BIA/Kelsey, “the shift to the Internet and mobile is perhaps most apparent in the presentation and aggregation of news.” As an aggregator with a unique approach to the hyperlocal space, we couldn’t agree more. We believe the future of news is a bright one.
Like the other companies on the panel, Outside.in is definitely “vying to turn news into a commerce driver for the next generation and beyond,” as BIA/Kelsey puts it. Of course, Mark will share how Outside.in is making this a reality.
Mark will be sharing the stage with three other players in the hyperlocal space: Satbir Khanuja (President and CEO, Datasphere Technologies), Darian Shirazi (Founder and CEO, Fwix) and Warren Webster (President, Patch). It should be a great conversation, so we truly hope you’ll be there.
PS. Pay us another visit tomorrow for more details on Outside.in’s presence at ILM:10!
Interactive Local Media 2010 (ILM:10) is BIA/Kelsey’s annual conference devoted to digital media with a local focus. This event features the true innovators of interactive local media and marketing, encompassing directories, search, mobile, social and direct marketing. For more information, please visit the conference’s official site.