Since the very beginning of time, people have walked around thinking to themselves, “I wonder what’s going on around me right now?”
It is a basic human instinct to want up-to-the-minute information on your immediate surroundings. And this desire has always gone unmet by commonly available media and communications systems.
But no more.
Today, Outside.in launches its new Radar app for the iPhone. The app, now available in the iTunes Store, tells you what’s going on right around you, delivering the most recent headlines from newspapers, blogs, twitter, yelp and more about places nearby.
Load Radar for iPhone up, and it immediately gives you the ten most recent headlines within 1000 feet of your current location. Click through those headlines and you instantly get a snippet of those stories to see what they’re about. Click through again, and you get the full story, from the original site.
Or bump Radar out a notch, and you can read all of the most recent stories from the web about the neighborhood you happen to be in at the moment.
Bump it out one more level, and Radar shows you the most recent stories from the entire city around you.
Radar on the iPhone presents a whole new way of engaging news and information online. The experience becomes not so much one of browsing the web, as much as browsing the world directly around you. Wherever you go, you gain access to the information on the web about that specific area. And that information is likely to be relevant, or at least interesting, by virtue of the fact that it is about stuff that is happening literally right next to you.
The iPhone Radar app is another step in Outside.in’s quest to bring location to the web, and the web to location. We think it’s a pretty exciting one. Give it a try and tell us what you think.
