Posts FromNovember, 2008

5
Nov 08

Outside.in Featured on Geoweb Report

Check out Mark’s recent interview with the Geoweb Report’s Peter Verkoojen.

Don’t mind the glare.

A quick recap (for those who’ve not been following this blog over the last few months):

  • Outside.in provides consumers with compelling local news; optimization tools for content creators; and neighborhood news for publishers. 
  • Trends we see:
    1. Consumers have increased demand for personalization of content on the internt; easy to do this for verticals like sports or politics, currently much more difficult for local media. 
    2. There is an explosion of hyperlocal content from thousands of bloggers
    3. A lot of new investment in infustrure around location awareness
    4. An increase in applications that are location aware
  • Geoweb = [location awareness] +  [location-specific content]
  • Huge opportunity for local advertising. “We’re only scratching the surface.”
  • Outside.in is a technology platform that creates new  hyperlocal ad inventory and we’re happy to be based in New York– the media capital of the world. 
4
Nov 08

Dept of Blogiology 101: Durham

This week we turn our Blogiology focus on Durham, NC.  As you’ve certainly been reading, each week we explore top neighborhoods, blogs, and bloggers in cities around the U.S.  In previous posts we’ve covered DetroitAnn Arbor, Portland, Philadelphia, Buffalo, San Francisco, St. Louis, and Boston.

Local headlines for the week in Durham include opposing viewpoints on illuminated works of art and food taxation, the re-emergence of a disappearing 12-year old, costly celebrations, and supreme guests. Want more Durham knowledge? Read on.

Bloggiest Durham Neighborhoods:

Top Durham Blogs:

  1. Bull City Rising - news, politics, events, and downtown development in Durham. Author Kevin Davis also hosts the popular “Shooting the Bull” podcast.
  2. Dependable Erection – Bary Ragin is Kevin’s co-host on ”Shooting the Bull” and author of this popular blog focusing on local politics and events.
  3. Endangered Durham – sustainable development and architecture news, complete with current and historic documents, photos, and videos.
  4. That’s No Bull – recently started, this blog makes an eclectic addition to the Durham scene. Find out about the upcoming rodeo, learn to make fried chicken, or note an upcoming art festival. Its all here.
  5. Eclectic Glob of Tangential Verbosity - food previews and reviews, with delicious photos aplenty,  from one of the most longstanding bloggers in the vicinity.

Up and Coming Blogs in Durham (in no particular order)

  • We Love Durham – a great site for both parents and children to explore different Durham neighborhood parks, festivals, and happenings.
  • No Warning Shots Fired – ‘Truth Minista’ Paul Scott delivers sharp posts about controversial issues regarding race, politics, and music occurring within Durham.
  • Nicomachus – penned by the Herald Sun’s ‘Outspoken Cyclist’ columnist, this site (unsurprisingly) focuses on biking culture in Durham.
  • Ginny From the Blog – local journalist Ginny Skalski shares her love of the Triangle area of Durham and posts frequent updates of interesting finds from around the area.
  • Eat at Joe’s – not your typical food blog, come explore with Joe as he very earnestly tries to cook up a storm and tastes his way to finding the best comfort foods around Durham.

Most Talked About Stories:

Have your own Durham Top 5 or want the Professor of Blogiology to come to your town? Raise your hand and we’ll call on you, or you can leave a note in the comments section.

Methodology: Our rankings track local buzz by analyzing a mix of variables including: total number of posts, location of posts, links from other sites in the community, and feedback from Outside.in members. Bloggiest Neighborhoods/Top Blogs, past 30 days; Most Talked About Stories, past 7 days.

3
Nov 08

November Ruby Happy Hour: Nov 5th

It’s a new month, which means it’s time for another outside.in and Pivotal Labs Ruby Happy Hour.  If you’re part of the New York Ruby community, please join us at our offices on Wednesday evening.  If you’re planning on attending, please RSVP so we make sure to get enough pizza.

Details:

Where:  20 Jay Street, Suite 1019, Brooklyn, NY (map)

When: Wednesday, November 5th, 7pm-9pm

See you there!


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