Outside.in Announces $3M Round of Financing, and
Appoints New Chief Executive Officer
Popular Hyperlocal News Site and Technology Platform Receives Additional Funding and Names Mark Josephson as CEO
BROOKLYN, NY (May 20, 2008) – Outside.in (www.outside.in), the web’s leading platform for neighborhood news and conversation, announced the hiring of Mark Josephson, former President of Seevast Corp. and General Manager of About.com. The company also announced a round of financing that includes existing investors Union Square Ventures, Milestone Venture Partners, Betaworks, and a group of prominent angel investors led by George Crowley. A new investor, the New York City Investment Fund, also joined the round.
This round of financing will fund the continued development of industry-leading consumer tools available at www.outside.in, as well as the expansion of the suite of products and services that empower content publishers of all sizes.
Co-founder and former CEO, Steven Berlin Johnson will remain actively involved as Executive Chairman.
“There is a huge opportunity to connect the Internet to people’s offline lives and Outside.in’s tools empower greater knowledge about local communities and neighborhoods, down to the street level,” said Mark Josephson. “The team at Outside.in is determined to revolutionize how ‘local media’ is defined and I am thrilled to join them in that quest.”
We’ve spent the past 18 months building the largest database of place-based content on the web, and we’ve developed pioneering tools for exploring all that information. Mark’s skills and experience make him uniquely suited to turn those tools into a dynamic business,” said Johnson. “And the continued support from our investors is a great vote of confidence in the model we’ve developed.”
About Outside.in
Outside.in (www.outside.in) is the web’s leading platform for neighborhood news and conversation. Outside.in’s technology dynamically maps web content to offline locations, which enables hyperlocal news discovery and sharing for consumers and provides powerful tools for content creators of all sizes. The company was founded by Web pioneer and bestselling author Steven Berlin Johnson and acclaimed social media creator John Geraci. For more information, visit www.outside.in or the company’s blog at http://blog.outside.in.
